If you want the best results from video in your marketing strategy, you must stand out from the pack. Let's look at ways to use video to engage customers and get more leads and traffic.
A brand voice can set you apart from your competitors. It's the way you speak to people and the way you educate and steer them toward your products or services. But how do you develop one?
Even without the marketing budget of larger businesses, you can still learn from their approach to email marketing and apply their methods to your campaigns. Here are 7 lessons that can help.
Business blogs are a form of content marketing that can be extremely impactful when used effectively, often generating more leads and sales. Here are 5 key benefits of business blogging.
There are several ways to get the most out of your marketing dollars, even with a limited budget. These tips will help you maximize your small business marketing ROI.
Business websites do not need to be overly complex. Still, some fundamental features should be incorporated into the design. Here are 10 important web-design features that any business website will need.
By including QR codes in print marketing, you allow users to engage with your brand in convenient, personalized ways and increase the potential for landing a valuable client.
The art of fascination will draw in your prospects and customers and get them intensely focused on you. But how do you fascinate your audience? You use one of these seven languages of fascination.
Customers don’t want to hear about your business. Instead, they want to hear about how your company will help them. Here are 6 steps to help you shift your perspective and focus on your customers' needs.
What does your design look like when viewed through the eyes of someone that's color blind? You'll need to consider the different types of color blindness.
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