July 25, 2016
Is your website the digital equivalent of a filing cabinet? People are impatient, even more so when online, so here's how to avoid overwhelming and, ultimately, losing website visitors.
April 19, 2016
While building a social media audience can be a useful marketing tool for any business, it’s essential to develop a game plan so your efforts don’t waste time, drain resources and generate negative ROI.
November 17, 2015
It’s hard to plan for the evolution of the web over the next few years. However, despite the technological innovations yet to be announced, developed and embraced, the trends are all heading...
May 9, 2015
To someone who remembers when there wasn’t any email it seems odd to think email marketing can be considered “old hat.” While it is mature, it is still very effective. Studies show that...
April 11, 2015
Non-Profits, especially small non-profit organizations, need to look seriously at their website. It is the center of all the organization’s marketing.
December 13, 2014
As much as the mail boxes outside of our homes are full of mail, our E-Mail boxes are even worse. E-Mail marketing is popular, it is relatively inexpensive and not that difficult to do. Just […]
October 30, 2014
Here is an interesting fact that you need to know if you have a website. Fact No one wants to wait for information when searching the web. As web users we are all very, […]
September 15, 2014
Here are some essentials that will help get your emails read. Sign-up Form Have a sign-up form on your website with a permission statement and a clear expectation of what people are signing up […]
July 12, 2014
If your website does not contain the following, you need a new website. Website Build Is your website optimized for search engines? When someone in on your website does it provide the right impression? […]
February 26, 2014
We all want customers to come to our website and enjoy it enough to spend a lot of time on it. However, visitors to most websites find their experiences unsatisfying. Even though there have been […]
August 21, 2013
Anyone must know what your site is about in less than 4 seconds. Attention spans are so short and on the internet they are almost no-existent. With sophisticated searching we are used to getting information instantly. […]
June 13, 2012
Everything’s changed since we first broke into this business. Today’s marketing strategies are nothing like they were twenty, ten or even a year ago. Marketing’s constant evolution relates mostly to developing technology. How well adapted […]