Marketing Boldly

March 8, 2017

Cost Effective Marketing (Part 3) – Email Marketing

Email marketing can have a big reach and put your message in front of the right audience. It's flexible, scalable and low-risk. Gathering and maintaining a good email list can be an extremely valuable asset because it should include...
February 27, 2017

Cost Effective Marketing (Part 2) – Blogging

Companies that blog get 97% more inbound links back to their websites and 55% more website visitors. But keeping your blog updated with fresh and relevant content can be challenging. Here are some ideas to help...
February 15, 2017

Cost Effective Marketing (Part 1) – Social Media

Using social media for marketing can help small businesses who are looking to further their reach. It's FREE, easy to get started and offers a massive network of potential customers.
January 20, 2017

7 Signs That Your Website Needs Updating

Website life-cycles vary as technology advances. What was state-of-the-art in 2012 can look ancient in 2017. We've put together a list of 7 red flags that indicate your website may need some work, anywhere from minor tweaks to a major overhaul.
December 16, 2016

What You Need To Know About Website Speed Tests

Evaluating your website with speed tests can be an eye-opening experience for someone who has never taken the time to optimize their site, but they can also cause panic if your website scores low.
November 3, 2016

Is A Personal Email Address Destroying Your Credibility?

Everything about your company is part of your brand and helps form an impression. Your email address should be an asset, not a liability. So how exactly does a personal email address work against you? Read on...
October 7, 2016

3 Reasons To Avoid Using ‘Click Here’ On Your Website

You see it everywhere. Click here to download this or open that. So, what's the problem? We'll explain...
September 29, 2016

Avoiding Procrastination

Recently I listened to a podcast about avoiding procrastination. It was mostly the typical advice you would expect, but also included a little gem of wisdom that I never considered...
September 9, 2016

Why You Should Never Upload Videos To Your Website

Don't worry – that doesn't mean you can't have videos on your site. There's just a better way to add them!
August 29, 2016

Why Experience Matters

In our commodity driven world, marketing services can be purchased at the lowest price, but how much are low prices actually costing you?
August 24, 2016

The Impact Of New Top Level Domains

There a few things worse than when you see that dreaded message: "I'm sorry, that domain name is unavailable." It can be difficult to find the perfect .com for your business. Luckily, that is changing!
July 25, 2016

How To Avoid Overwhelming Website Visitors

Is your website the digital equivalent of a filing cabinet? People are impatient, even more so when online, so here's how to avoid overwhelming and, ultimately, losing website visitors.
June 16, 2016

18 Entrepreneurs Share Great Advice From Their Fathers

In honor of Father's Day this weekend, we'd like to share some great fatherly advice that helped to shape a few of today's entrepreneurs.
May 12, 2016

Writing Effective Website Copy

When designing a website, it’s easy to focus on just the look and feel. While those aspects are important, don’t forget that the reason someone visits your site is to access its content.
April 19, 2016

Social Media Mistakes to Avoid

While building a social media audience can be a useful marketing tool for any business, it’s essential to develop a game plan so your efforts don’t waste time, drain resources and generate negative ROI.