Blog - Burlington Press
November 9, 2022
5 Powerful Ways to Build Your Brand Voice

5 Powerful Ways to Build Your Brand Voice

A brand voice can set you apart from your competitors. It's the way you speak to people and the way you educate and steer them toward your products or services. But how do you develop one?
October 26, 2022
Forget Hashtags–Reels Are the Future of Instagram

Forget Hashtags–Reels Are the Future of Instagram

Instagram is switching up its priorities and phasing out hashtag packing. So what's the answer to increasing engagement now? Video.
September 19, 2022
7 Email Marketing Lessons Big Brands Can Teach Small Businesses

7 Email Marketing Lessons Big Brands Can Teach Small Businesses

Even without the marketing budget of larger businesses, you can still learn from their approach to email marketing and apply their methods to your campaigns. Here are 7 lessons that can help.
August 28, 2022
12 Mistakes To Avoid With Your Political Campaign Marketing

12 Mistakes To Avoid With Your Political Campaign Marketing

Avoiding these 12 political marketing mistakes can keep your campaign in the right gear until you’ve successfully crossed the finish line.
August 18, 2022
5 Important Benefits of Blogging for Your Business

5 Important Benefits of Blogging for Your Business

Business blogs are a form of content marketing that can be extremely impactful when used effectively, often generating more leads and sales. Here are 5 key benefits of business blogging.
August 3, 2022
10 Tips to Maximize Your Small Business Marketing Budget

10 Tips to Maximize Your Small Business Marketing Budget

There are several ways to get the most out of your marketing dollars, even with a limited budget. These tips will help you maximize your small business marketing ROI.
July 18, 2022
Positive vs Negative Political Marketing: How Tone Impacts Your Campaign and Voters

Positive vs Negative Political Marketing: How Tone Impacts Your Campaign and Voters

As you develop your electoral strategy, you’ll have to decide whether to use positive or negative marketing. So which will give you the best chance of victory?
June 29, 2022
What is a Lead Magnet and Why Should You Use One for Your Business?

What is a Lead Magnet and Why Should You Use One for Your Business?

Lead magnets help generate more income for your business by funneling potentially interested parties straight to you. But how do they work?
June 18, 2022
How to Reach Your Ideal Customer

How to Reach Your Ideal Customer

For small to mid-size businesses, it really isn't feasible to try to market to everyone, everywhere. You need to focus on getting your message in front of people who buy what you're selling--your ideal customers. Here's how...
June 8, 2022
10 Crucial Differences Between B2B and B2C Marketing

10 Crucial Differences Between B2B and B2C Marketing

Consumers make purchases based on gratification or personal taste, whereas businesses buy to generate profit and focus more on ROI. So, what does this mean for marketing?
May 11, 2022
9 Ways to Reduce the Time You Spend Generating Leads

9 Ways to Reduce the Time You Spend Generating Leads

Generating leads is one of the most time-consuming parts of your job. While it can seem like a never-ending cycle, here are 9 ways to generate leads more quickly.
April 28, 2022
What is Social Listening and Why is It Important?

What is Social Listening and Why is It Important?

Social listening is an essential practice that helps you understand your audience, keep track of important trends and gather vital and actionable information.
April 6, 2022
Instagram Marketing: Why You Should Be Using Location Tags

Instagram Marketing: Why You Should Be Using Location Tags

Location tags help further your reach on Instagram by making your content more searchable and telling consumers exactly where you’re operating.
March 11, 2022
10 Important Features of a Well-Designed Business Website

10 Important Features of a Well-Designed Business Website

Business websites do not need to be overly complex. Still, some fundamental features should be incorporated into the design. Here are 10 important web-design features that any business website will need.
February 26, 2022
How To Rank Higher On Google By Answering Your Customers' Questions

How To Rank Higher On Google By Answering Your Customers’ Questions

With the right mindset and a few clever tactics, you can consistently produce blog posts and articles that rank higher on Google.

Conveniently located in Burlington, NJ — just a short drive from Philadelphia or Trenton — we're your local source for marketing and visual communications.