Blog
September 6, 2017
Social media has made logo redesigns en vogue. Regardless of whether the change is seen as positive or negative, rebranding draws attention to a business. But just because you can change your logo doesn't mean you should. Here are a few ways you can tell if your company's logo is ready to be revamped.
August 10, 2017
A guiding principle has stuck with me throughout my career: “The customer may not always be right, but they are always the customer.” In the current business environment where a dissatisfied customer can communicate to thousands of people instantly, this principle has never been more worthy of examination.
June 30, 2017
Google is implementing changes to their Chrome browser that will help identify websites as either “Secure” or “Not Secure”. But what does that mean, and why should you secure your website? We’ll explain…
May 26, 2017
The thought of free website building and hosting is tempting, isn't it? Well, just remember that you get what you pay for. Here are 10 reasons why free websites are a very bad idea...
April 28, 2017
There are a number of reasons why a business would consider changing their name. Whatever the reason, some name changes have certainly worked out well. Here are 12 famous brands who have very surprising origins...
April 12, 2017
WordPress has grown far beyond its origins as a niche blogging tool and become the most popular website publishing platform available. As of the beginning of 2017, more than 27% of the web uses WordPress, including...
March 27, 2017
You've probably seen those splashy ads online for super cheap website hosting. You may have even clicked on one of them and saw promises of 3 months free or 50% off 1st year. Sounds great, doesn't it? Well, not so fast.
March 8, 2017
Email marketing can have a big reach and put your message in front of the right audience. It's flexible, scalable and low-risk. Gathering and maintaining a good email list can be an extremely valuable asset because it should include...
February 27, 2017
Companies that blog get 97% more inbound links back to their websites and 55% more website visitors. But keeping your blog updated with fresh and relevant content can be challenging. Here are some ideas to help...
February 15, 2017
Using social media for marketing can help small businesses who are looking to further their reach. It's FREE, easy to get started and offers a massive network of potential customers.
January 20, 2017
Website life-cycles vary as technology advances. What was state-of-the-art in 2012 can look ancient in 2017. We've put together a list of 7 red flags that indicate your website may need some work, anywhere from minor tweaks to a major overhaul.
December 16, 2016
Evaluating your website with speed tests can be an eye-opening experience for someone who has never taken the time to optimize their site, but they can also cause panic if your website scores low.