Content Marketing - Burlington Press
January 25, 2023
5 Ways to Improve Your Website's SEO in 2023

5 Ways to Improve Your Website’s SEO in 2023

If you want to boost your site's visibility and get more organic traffic, you need to ensure that your SEO is up-to-date and effective. Here are five proven ways to improve your website's SEO.
January 4, 2023
7 Creative Ways to Harness the Power of Video in Your Marketing

7 Creative Ways to Harness the Power of Video in Your Marketing

If you want the best results from video in your marketing strategy, you must stand out from the pack. Let's look at ways to use video to engage customers and get more leads and traffic.
November 9, 2022
5 Powerful Ways to Build Your Brand Voice

5 Powerful Ways to Build Your Brand Voice

A brand voice can set you apart from your competitors. It's the way you speak to people and the way you educate and steer them toward your products or services. But how do you develop one?
September 19, 2022
7 Email Marketing Lessons Big Brands Can Teach Small Businesses

7 Email Marketing Lessons Big Brands Can Teach Small Businesses

Even without the marketing budget of larger businesses, you can still learn from their approach to email marketing and apply their methods to your campaigns. Here are 7 lessons that can help.
August 18, 2022
5 Important Benefits of Blogging for Your Business

5 Important Benefits of Blogging for Your Business

Business blogs are a form of content marketing that can be extremely impactful when used effectively, often generating more leads and sales. Here are 5 key benefits of business blogging.
August 3, 2022
10 Tips to Maximize Your Small Business Marketing Budget

10 Tips to Maximize Your Small Business Marketing Budget

There are several ways to get the most out of your marketing dollars, even with a limited budget. These tips will help you maximize your small business marketing ROI.
March 11, 2022
10 Important Features of a Well-Designed Business Website

10 Important Features of a Well-Designed Business Website

Business websites do not need to be overly complex. Still, some fundamental features should be incorporated into the design. Here are 10 important web-design features that any business website will need.
February 26, 2022
How To Rank Higher On Google By Answering Your Customers' Questions

How To Rank Higher On Google By Answering Your Customers’ Questions

With the right mindset and a few clever tactics, you can consistently produce blog posts and articles that rank higher on Google.
February 8, 2022
QR Codes: Bridging the Gap Between Print and Digital Marketing

QR Codes: Bridging the Gap Between Print and Digital Marketing

By including QR codes in print marketing, you allow users to engage with your brand in convenient, personalized ways and increase the potential for landing a valuable client.
December 15, 2021

Using Fascination To Improve Your Marketing

The art of fascination will draw in your prospects and customers and get them intensely focused on you. But how do you fascinate your audience? You use one of these seven languages of fascination.
November 30, 2021
6 Steps To Customer-Centric Writing

6 Steps To Customer-Centric Writing

Customers don’t want to hear about your business. Instead, they want to hear about how your company will help them. Here are 6 steps to help you shift your perspective and focus on your customers' needs.
November 10, 2021
5 Marketing Mistakes to Avoid

5 Common Marketing Mistakes To Avoid

Marketing mistakes waste advertising dollars, damage your reputation and cost revenue. Here are 5 common marketing mistakes to avoid.
October 16, 2021
Designing for A Color Blind Audience

Designing for A Color Blind Audience

What does your design look like when viewed through the eyes of someone that's color blind? You'll need to consider the different types of color blindness.
October 9, 2021

Build Your Brand with the 4 P’s of Marketing

From branding strategies, advertising, product placement, and more, there are so many options for how to market a product or service. That’s why it is helpful to have a framework to build from.
October 3, 2021
How to Avoid the Temptation to Over-Design

How to Avoid the Temptation to Over-Design

A concise design creates a profound impact, while over-designing ultimately leads to confusion and produces a muddled result. Want to keep your concepts as sharp as possible? These tips will help.

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