Print Marketing - Burlington Press
November 23, 2020
Multi-channel Marketing Combining Print & Digital

Multi-Channel Marketing: Combining Print With Digital

Did you know that by using a combination of both print and digital media, you’re likely to increase the effectiveness of your marketing campaigns by 200%?
November 18, 2020

Direct Mail: Finding Your Sweet Spot

If you don’t mail enough, your results will go down. If you mail too much, your results will also go down. But if you find the sweet spot, your results will go up. How do you find that perfect middle ground?
November 4, 2020
Amazon Catalog Print Marketing Direct Mail

Amazon Chooses Print, How About You?

When one of the world’s largest internet companies makes a change to their marketing to incorporate printing and direct mail, are there wider implications marketers can use to their own advantage? Absolutely!
October 28, 2020

3 Reasons Why Fonts Matter In Your Marketing

What is the value of a font? These stylistic tools do more than communicate words on a page. Let's look at 3 things you might not realize that fonts do.
October 27, 2020

A Direct Mail Checklist

In today’s world of complex creative and nonstop marketing assault, it’s easy to forget the basics. Before designing that visually extravagant mailer, take a step back and make sure you’ve covered the fundamentals.
October 17, 2020

5 Steps to Planning Your Way to Print Project Success

Most successful printing projects don’t happen by accident. They start with a good plan. How can you create the kind of plan that comes in on time and budget? Start by asking these five questions:
October 13, 2020

How To Utilize Drip Marketing

Drip marketing is the practice of conveying your message by sending gentle marketing touches over time. When paired with cross-media marketing, the results can knock it out of the park.
October 5, 2020
Direct Mail Is Essential for Nonprofit Organizations

Why Direct Mail Is Essential for Nonprofit Marketing

When used correctly, direct mail can be an extremely effective component of a nonprofit marketing strategy, allowing organizations to target and connect with the right donors.
September 21, 2020
Direct Mail Retargeting for Website Bounce

Online Bounce? Lure Them Back With Direct Mail Retargeting

Direct mail retargeting helps get you past the noise of digital marketing and into the hands of your customer.
September 3, 2020
5 Ways to Boost Your Response Rates

5 Ways to Boost Your Response Rates

How long have you been sending out the same marketing collateral and direct marketing letters? Are response rates starting to dip? Maybe it’s time to mix things up.
September 1, 2020

The Importance of White Space in Graphic and Website Design

What you add to your design is often just as important as what you don't add. Are you incorporating the right amount of white space in your concepts?
August 26, 2020
5 Reasons Start-Ups Need Print and Can't Rely on Digital-Only Marketing

5 Reasons Start-Ups Need Print (And Can’t Rely on Digital-Only Marketing)

Don't overlook print when mapping out your marketing plan. Businesses—new start-ups, in particular—must resist the siren call of digital-only marketing and make a commitment to print. Here are 5 reasons why...
July 31, 2020

3 Tips To Maximize Nonprofit Direct Mail

If you work with a nonprofit organization, you know how critical direct mail is to fundraising. Here are three tips on how to maximize your efforts.
June 24, 2020

Baseball Team Hits A Homerun With Personalized Mailers

In an effort to improve attendance, one baseball team decided to test the effectiveness of personalized direct mail. The results were nothing short of a homerun.
June 17, 2020

Maximize Your Reach: Combine Print and Digital Media to Grow Your Leads

Want to maximize your reach and grow your leads today? Combine print and digital media to create a campaign to reach your target audience.

Conveniently located in Burlington, NJ — just a short drive from Philadelphia or Trenton — we're your local source for marketing and visual communications.